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Online Marketing Campaign

Rejuvenating Your Online Marketing Campaign

When starting a business, usually there is probably a basic marketing plan in place and in most cases this will include among other things, defining the potential customers, setting up social media accounts and ways to optimize your website for interactions. However, when the organisation starts growing, there comes a need to change the initial plan and there can also be deviations from the original schedule. Due to fatigue, some admin tas
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Understanding Search Engines

A little knowledge about search engines

Approximately 75%­ - 80% of website traffic comes through search engines. What’s more, research shows that most people don’t look beyond the first 2 pages of search results. This means if your website doesn’t rank in the first 2 pages of the major search engines, it’s only receiving 20­30% of its rightful traffic... and revenue. (And remember, being ranked num
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Why should I hire a professional web design company to design my website ?

Website a new sales channel to your business which works 24 hours a day 7 days week irrespective of whether you are on vacation or busy with something. When you open an office or showroom, did you do all of the interior decoration by yourself or some one with no-brand? I am sure you spend lot of resources and got it done in the right way by highly qualified professionals. You did that because, that office/ showroom is the one that gets customers or sends them away.

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What matters in Online Marketing

Growing a business online takes hardwork and time. contrary to what you may have heard or read on the internet. It takes a sustainable,  comprehensive marketing approach to build your leads, your sales, and ultimately the success. Many of the successful businesses you see (especially the larger ones) have a highly specialized Marketing staff running their daily operations. Most small business owners can’t afford such a staff.

But with the righ
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BAD WEBSITE IS BAD BUSINESS

If your website is bad, I assume your business is bad. Your website is in most cases my first impression of your company, product, service, leadership, business processes, etc. Your website is the basis on which I form my thoughts and feelings about your business. This is especially true for software companies. A friend of mine says that in the absence of information is imagination. You do not want to give people a bad basis on which to let their imagination run wi

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